This 35 square meter Starbucks store at Boulevard Haussmann has been designed uniquely for its sensational location, built on the 3rd floor balcony with a spectacular view of “La Coupole” in Galeries Lafayette. Crafted with French oak, French marble and Starbucks Espresso cups, the coffeehouse takes its inspiration from the world of fashion that defines Galeries Lafayette and combines this with the very core of Starbucks – coffee. The iconic Starbucks espresso cup was re-purposed as building material, to reflect the brand mission: “one person, one cup, one neighborhood.” 7,400 espresso cups were stacked to cover parts of the walls and build the counter, creating an abstract relief that mixes with other materials. We also took the opportunity with the cup walls to highlight personalization by overlaying 500 individual names onto the cup wall.
2014 / Starbucks EMEA